How much do popular youtubers earn?

Hello everyone, dear readers of YouTubeStart magazine. Today we again return to an interesting topic, namely the topic - how much do popular video makers - youtubers earn. For the selection, I took several popular video bloggers: both domestic and foreign.

Now a few words about how the earnings of foreign and Russian video bloggers differ. As you might have guessed, foreign YouTube users earn much more than domestic ones. There are several reasons for this, here are some of them.:

  1. Advertising market... The video advertising market and the Internet advertising market are much more developed abroad than in the Russian segment. Our domestic advertisers have not yet tasted all the delights of Internet advertising, but soon everything will change dramatically.
  2. Number of advertisers... The following follows smoothly from the previous point - the number of advertisers in the foreign segment is much greater. If there are a lot of advertisers, then the competition for advertising space is greater, therefore, the price of this advertisement increases.

So how do video bloggers make money? There are two ways to make money on your YouTube channel:

  1. YouTube internal advertising with Google Adsense... These advertisements are embedded in YouTube videos and the owner of these videos earns income from the advertisements displayed in them. These ads are usually counted per thousand impressions. Depending on the topic, CPM ranges from $ 0.5 to $ 20.
  2. Outdoor advertising... These are the ads that bloggers place manually on their videos. Because the amount and profit from such advertising cannot be calculated; it is impossible to take it into account in the selection and analysis below, we will not.

+100500

Blogger's channel +100500 - AdamThomasMoran was created on June 25, 2010 and has received 837,319,739 views so far. Channel AdamThomasMoran works on the subject of humor. Humor is very cheap in terms of internal monetization. On average, such a channel receives $ 0.3 per thousand views. We go to the counting service and see the number of daily channel views.

We see that the average number of YouTube views per day is 600,000 views. We perform simple counting operations: 600 * $ 0.3 = 180 * 50 (rubles per dollar) = 9000 rubles per day. Thus, you can calculate that the monthly earnings +100500 is 270,000 rubles. It can be assumed that the amount of earnings +100500 is much more because outdoor advertising was not included in the calculation.

PewDiePie

The most popular YouTube video blogger in the world - PewDiePie lives, not in the United States of America, he is originally from Sweden. He has been running his own YouTube channel since 2010. At the moment, there are about 36 million subscribers on the PuDiPaya channel. How much does the most popular video blogger make? Let's count. We go to the service for counting the number of views and enter the channel address, we get the following picture.


We see that the channel has an average of 8,000,000 views. The topic of the YouTube channel is computer games. In Russia CPM is approximately $ 0.4, in Sweden the price is higher, it is approximately $ 2... We make simple calculations: 8,000,000/1000 * 2 = 16,000 dollars per day. We recalculate it into rubles per month and we get - 24,000,000 rubles per month. Not bad, do you think?

The big picture

But back to the Russian video bloggers. On average, according to statistics, a person with 100,000 subscribers (live subscribers) on the channel earns about 30,000 rubles a month. Please note that only internal advertising on YouTube is taken into account.

How to calculate yourself

Now let me teach you how to calculate the profit of any video blogger yourself. First of all, you need to open the blogger's YouTube channel and copy the channel URL from the browser line.