Traffic arbitrage - step by step instructions

It attracts a large number of newbies. Not all of them have enough knowledge for a good start, so they often try to find step-by-step instructions that can lead them to their first money. Let's try to form the main stages of working with traffic and show new arrivals the direction of movement in the direction of success and profit.

First of all, you should know that traffic is referred to as visitors to the resource who, having seen the advertisement, became interested in it and followed the link. The whole point of arbitration is to attract and purchase traffic and send it to the desired product offer. The affiliate receives a reward for the completed target action. The difference between the cost of traffic and the reward received is the earnings.

The first thing a newbie should do on the way to their first money in arbitration is to register with. They help to facilitate cooperation between affiliates and advertisers. Affiliate program networks provide technical support to publishers, provide promotional materials and tools for tracking statistics. The choice must be approached responsibly, you should not pay attention to little-known affiliate programs, before starting work, it is important to find reviews and recommendations regarding cooperation with a specific network.

Admitad is one of the top affiliate networks; it has long had a reputation for being a reliable service. Therefore, a beginner should start his / her path to arbitration by registering in this particular network. It offers a huge catalog of offers for every taste, including exclusive ones, a large selection of tools to increase conversions, instant payouts and full-fledged webmaster support.

Registration in Admitad takes place in three stages:

1. The first stage consists of filling out a questionnaire, in which you should indicate: name; the status in which the work will be performed (natural or legal person); login and password; as well as contact details.
2. The next stage involves obtaining information about the publisher's sites and the proposed methods of work. You can select any type of site and fill in the information about it. Choosing a category suggests indicating which of them is closest to a novice webmaster and which one will be more interesting to work with.
   Don't be scared if you don't have a single site for work, Admitad works with different sources of traffic, including contextual and teaser ads, as well as publications on social networks. The employees of the partner network have developed recommendations for the quick creation of work sites and their use.
3. The third stage of registration, completing, and requires confirmation of registration and activation of the account via mail.

After the account is activated, you need to confirm the ownership of the advertising platform. The confirmation is quick and in this situation with the VK group it only requires logging into the owner's account. This completes the registration of the webmaster, and he gets into the working area of ​​the Admitad.

How to choose a CPA offer?

After registration has been successfully completed, you should proceed to choosing an offer. An offer is an advertiser's offer, by advertising which the publisher attracts traffic and earns income. It is believed that the easiest way for a beginner to make their first money on a product, that is, offers offering to buy a specific product.

In order to get into the list of offers, go to the "Affiliate Programs" tab in the top panel. The review will be presented with a complete list, from which, using the available filters, you need to select the appropriate one. The sorting tool is located on the right and includes a drop-down menu with criteria.

1. The rating shows how popular and effective the offer is, the higher the rating and the number of stars, the more conversions it takes.
2. Есрс - an indicator of the effectiveness of a click, the cost of one click. It is averaged and shows how much income an affiliate can expect. The higher Есрс, the better.
3. Tariff - describes a specific target action for which payment is made: for a confirmed order. For a subscription, for registration, and so on.
4. The size of the partner reward - indicates the payment for the targeted action.
5. The lifespan of cookies is of no small importance. It shows how long the following link and subsequent purchase or subscription will be credited to the current publisher. Duration per day means that the target action taken the next day will no longer be attributed to the affiliate.
6. Available traffic - shows what types of traffic are accepted when working with the current offer. This criterion is very important and you should definitely familiarize yourself with it before you start attracting traffic.

When choosing an offer, you should first of all evaluate the rating, Есрс and the percentage of order confirmation. All these indicators together characterize a good offer.

After the offer is selected, it must be connected. For this:

• press the button "details";
• put a tick on the reading of the rules of the software, they should be read so that there are no misunderstandings in the process of work;
• click "connect".

After completing all the steps, the arbitrator will receive a notification that the application has been accepted for consideration and should wait for a decision. It will be possible to start work only after the offer has been activated. After activation, you should go to the "Advertising materials" section and select the ones that are suitable for continuing the work, as well as generate an affiliate link which should then be promoted.

How to advertise an offer?

The main job of a webmaster is to create various advertising campaigns aimed at showing the offer to a large number of people. There are many ways to advertise a product, in order to understand this issue in more detail and see arbitrage on live examples, beginners should read the cases of affiliates who have already achieved considerable success.

The most effective and simple advertising methods are contextual advertising and publishing on social networks, it is with them that beginners are advised to start.

contextual advertising

Contextual advertising is called advertising that is displayed on a site with a relevant topic or in search results for relevant queries. It is believed that this type of advertising is the most effective, due to the fact that ad impressions are made to users who were initially interested in something like that. Such advertising campaigns give quick results, do not require large expenditures, have flexible settings, a large set of analytics tools, information content and a convenient format. Each search engine has a service for creating contextual advertising campaigns.

Google adwords

A contextual advertising system owned by the Google search engine. Accordingly, impressions are made in the search results of only this system and the sites of its partners. This system has many advantages:

• the system is intuitive and easy to set up;
• allows you to get the most interested users in a very short time;
• provides a choice of resource for broadcasting the announcement;
• low cost per click.

To create and configure an advertising campaign, you need to create an account with Google, then create the ad itself in AdWords and start setting up. When making the settings, you should be aware that the largest traffic flow will be given by the type of company on the search and media networks at the same time. If required, you can customize the targeting. Additional settings allow you to limit the display time, as well as control and optimize budget consumption.

Yandex. Direct

Contextual advertising system from Yandex (article -). It has many advantages along with its opponent. Creation of an advertising campaign is also not difficult even for beginners. Full access to the account and the implementation of total control over the results of impressions makes it possible to adjust the ad at any time. Targeting settings, tracking and optimization of budget expenditures, a huge range of analytics tools and an assessment of the effectiveness of advertising campaigns.

To set up an advertising campaign, Yandex has developed a setup wizard that performs the necessary settings step by step, prompting the user to take the required action. Allows you to create blacklists, that is, a list of sites where the ad will not be broadcast. It also asks for the insertion of plus-words, which are key queries for displaying the current ad and the entire ad will be guided by them.

These are the main most well-known services aimed at working with contextual advertising and do not require professional skills to use. In addition to them, there are many more similar resources. For example, Digly and Aory are also geared towards the complete newcomer to PPC marketing.

Advertising in public

Most often, newbies ask the question of how to start arbitration with a small amount, experienced affiliates in their cases give direction towards social networks. It is with publications in VK, Facebook groups that it is advised to start mastering arbitration with small budgets.

This can be done by contacting the public administrators directly and ordering advertising. Before choosing a group for publication, you should carefully study the statistics of visits and group activity. There are pubs with a large number of wound participants, the activity in which is zero, there will be no sense in placing advertising in them. It is better to choose a small group, but with good activity, likes and discussions. Also, by contacting directly, the webmaster runs the risk of running into an unscrupulous owner who, having accepted the payment, will not publish an advertising post.

To avoid such situations, it is worth contacting special services and exchanges aimed at working with advertising on social networks. Each network has its own service for creating advertising, for example, advertising on Odnoklassniki is created through Target.Mail.ru, all other popular networks have their own built-in advertising exchanges in groups, as well as tools for creating targeted advertising. These services have all the options for customizing and selecting the target audience for displaying ads. But it should be remembered that currently the requirements for the offers that can be advertised have become more stringent, especially with regard to the product.

To place advertisements, you can turn to third-party services that provide similar services. Leaders among them:

1. Sociate.ru allows you to create and place an advertisement in social networking groups. It has a large base of public administrators offering their services and is famous for its low prices.
2. Plibber is not particularly different in functionality and capabilities from the previous exchange.

Working with the services is intuitive and will not cause difficulties for beginners.

Summing up the above, it should be said that all highlights for starting a beginner in traffic arbitrage and getting your first money are described in detail. By adhering to the recommendations, everyone will receive the result. But do not forget that arbitration requires constant improvement, so you need to constantly read new information on the topic, study the cases of affiliates, and then you can achieve great success.